TOUCHSTONE LAUNCHES WATERMARK FOR RESEARCH CONTENT
Consumer insights business Touchstone Research has produced a visual and forensic watermarking tool for protecting client content online. Full Story: Research Live
The rise of the digital planet tells a new story
Staring down the barrel of what is certainly going to be an economic recession, businesses are now preparing to navigate a period of prolonged uncertainty for their brand, the global economy, and the consumers they serve. Full Story: Bizcommunity.com
Tips to Write a Good Market Research Report
Many students want to become entrepreneurs or marketers. Business and marketing are closely related industries and students cannot master one industry excluding another. Full Story: Reported Times
The Dos and Don’ts of Market Research Amid COVID-19
The pandemic may have stopped many operations in their tracks, but the need for strategic business decisions has never wavered. Full Story: Business 2 Community
The Dos and Don’ts of Market Research Amid COVID-19
The pandemic may have stopped many operations in their tracks, but the need for strategic business decisions has never wavered. Full Story: Business 2 Community
Market research must avoid short-termism post-Covid-19
UK – The market research sector must avoid “short-term thinking” and focus on deeper listening and longer-term behaviour change if it is to remain relevant after Covid-19, a Market Research Society (MRS) virtual webinar has heard. Full Story: Research Live
Influencers gain acceptance in traditional media campaigns, study finds
Influencer marketing continues to gain traction as brands collaborate with personalities who have built a following on social media, often featuring influencers in multichannel campaigns, Takumi’s survey indicates. Full Story: Marketing Dive
MARKET RESEARCH MUST AVOID SHORT-TERMISM POST-COVID-19
The market research sector must avoid “short-term thinking” and focus on deeper listening and longer-term behaviour change if it is to remain relevant after Covid-19, a Market Research Society (MRS) virtual webinar has heard. Full Story: Research Live
Market research must avoid short-termism post-Covid-19
The market research sector must avoid “short-term thinking” and focus on deeper listening and longer-term behaviour change if it is to remain relevant after Covid-19, a Market Research Society (MRS) virtual webinar has heard. Full Story: Research Live
The Dos and Don’ts of Market Research Amid COVID-19
However, it is possible to make accurate predictions – even when circumstances are chaotic. According to HBR, this requires a mindset shift. Full Story: Business 2 Community
