Market research must be more practical and roughly right than precise and slow
With all these going around, the idea of unbiased sample is getting a beating. What does it really mean? Full Story: Moneycontrol.com
MARKET RESEARCH MUST AVOID SHORT-TERMISM POST-COVID-19
The market research sector must avoid “short-term thinking” and focus on deeper listening and longer-term behaviour change if it is to remain relevant after Covid-19, a Market Research Society (MRS) virtual webinar has heard. Full Story: Research Live
Know how Instagram stalking tools help you in doing better research
Stalking someone is nothing new! We are stalking a lot of users on a regular basis on various social sites. Full Story: Techstory
Why does a high-impact publication matter so much for a career in research?
When it comes to finding funding, the odds are stacked against early-career researchers. Full Story: Nature
Lead Generation Solutions During Economic Hardships
It’s no secret to businesses of all sizes that the Covid-19 pandemic has been detrimental to the economy’s health. Full Story: Forbes
The Dos and Don’ts of Market Research Amid COVID-19
The pandemic may have stopped many operations in their tracks, but the need for strategic business decisions has never wavered. Full Story: Business 2 Community
B2B marketers face content challenges during pandemic
Content marketing, the means of reaching audiences and engaging with them, is perhaps as important now during a global pandemic than ever before, yet a new survey suggests business-to-business (B2B) marketers have some important challenges to overcome. Full Story: Warc
COVID-19 has had a dramatic effect on market research activity worldwide, both in terms of extent and how data is being collected, according to a new study released by Dooblo, the leading provider of survey software for the research industry. Full Story: PR Web
You need a market research mind-set
“If you think about all the work that marketers do across demand gen, brand, product marketing…there are many different aspects. Full Story: MarTech Today
The Dos and Don’ts of Market Research Amid COVID-19
However, it is possible to make accurate predictions – even when circumstances are chaotic. Full Story: Business 2 Community
