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MOBILE MARKETING

Integrated Marketing Edmonton | Daily Update – June 7th, 2021

The dos and don’ts of SMS marketing

Podium regional sales director Sean Smit explained SMS marketing offered numerous advantages to agents. Full Story: Elite Agent

Twitter Tests Making Spaces More Prominent In Its Mobile App

Twitter has started to test a new design on its mobile app that puts Twitter Spaces center-stage in its bottom navigation bar. Full Story: WeRSM

6 Ways a Nonprofit Can Use SMS Marketing

All nonprofits can agree that engaging with their base is key to their success. SMS marketing is one way to communicate with your contacts in a way that feels more personal than an email blast or robocall. Business 2 Community

CommerceCo Recap: SMS Marketing Fundamentals

Text messaging can be among the most productive retail marketing channels, provided the workflows are automated and the performance is tracked. Full Story: Practical Ecommerce

Integrated Marketing Edmonton | Daily Update – June 4th, 2021

IoT and Its Impact on Mobile App Development

The Internet of Things (IoT) market is growing rapidly. Full Story: ABC Money

Twitter redesigns its mobile app to make Spaces the center tab

Twitter is updating its app to make its audio chat room feature, Twitter Spaces, a central part of the user experience. Full Story: TechCrunch

LinkedIn Is Working On New Dark Mode For Desktop

While we’re still waiting for its dark mode to drop in its mobile app, a similar feature has been spotted being tested on desktop. Full Story: WeRSM

The Post-Pandemic State of Mobile, Part 1: How Mobile Data Overcomes Today’s Retail Challenges

There’s no denying that 2020 fundamentally changed how consumers interact with brands. Full Story: Total Retail

Integrated Marketing Edmonton | Daily Update – June 3rd, 2021

What’s driving growth in proximity mobile payment usage?

Mobile payments have proven their value during the pandemic as a way to limit our risk to exposure instead of paying with cash or card. Full Story: eMarketer

Samsung and AMD are working on an Exynos mobile chip with ray tracing

AMD is partnering with Samsung to provide RDNA 2 graphics technology for an Exynos mobile system-on-chip, potentially giving a boost to GPU performance in flagship Samsung phones. The announcement was made today at Computex Taipei. Full Story: The Verge

5G drives surge in mobile trade-ins in Q1 2021

Latest edition of mobile device tracker shows continued year-on-year growth, highlighting the significant role of mobile trade-in programmes in stimulating new 5G smartphone upgrades Full Story: Computer Weekly

Microsoft continues IoT security push

Microsoft agreed an acquisition of software company ReFirm Labs for an undisclosed sum to boost security of IoT devices. Full Story: Mobile World Live

Integrated Marketing Edmonton | Daily Update – June 2nd, 2021

Mobile app growth climbs 31% in first quarter

Mobile apps installation and usage continue last year’s strong growth trends. Full Story: TechRepublic

Mobile app developers potentially expose personal data of 100 million Android users

After examining 23 Android applications, Check Point Research noticed mobile app developers potentially exposed the personal data of. Full Story: securitybrief

Shopping on TikTok increases by 553 per cent

Research from Bazaarvoice’s Influenster community reveals that shopping on TikTok has increased by a gigantic 553 per cent in the past 12 months. Full Story: Mobile Marketing Magazine

An Intro To Creating Engaging Custom Mobile Apps

Now more than ever, it is imperative that restaurant and hospitality brands have a mobile app that is custom to their brand. Full Story: Fast Casual

Integrated Marketing Edmonton | Daily Update – June 1st, 2021

How Mobile Ad Fraud has Evolved in the Year of the Pandemic

Mobile ad fraud has always been a challenge for network operators in all parts of the globe, but the pandemic has made users more vulnerable than ever before due to the sheer amount of time they now spend with their devices. Full Story: Threatpost

How To Lock Facebook Profile Via Desktop PC or Mobile App

Facebook, one of the most popular social media apps, has recently launched a new safety feature for Indian users which allows them to lock their profile completely. Full Story: Digit

8 Tips for choosing the right mobile test automation tools

Manual testing of mobile apps is a challenging task. Full Story: JBKlutse

IMPROVE YOUR MOBILE APP’S USABILITY AND DESIGN WITH THESE 11 UX TRENDS

When you’re developing a mobile app, there are many features to consider during your creation process. Full Story: Built In

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  • Our Company
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      • Marketing Plan
      • Market Research
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      • Market Intel, Monitoring and Newsletter
      • Surrogate Marketing
      • Customer Loyalty Program
      • Advertising Strategy (Online & Traditional)
      • Outsourced Marketing Office (OMO)
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