What’s the Right Customer Experience for Your Brand?

What exactly makes a great customer experience? Full Story: Harvard Business Review

5 Tips to Ensure You’ll Have Successful Brand Collaborations

Partnering with other like-minded brands can be a great way to build both of your businesses, but making sure you have successful collaborations is key. Full Story: Entrepreneur

Five Ways To Build A Brand At A High-Growth SaaS Company

High-growth SaaS companies are in a continual state of evolution. Full Story: Forbes

The Foundations Of Storytelling: Unlocking Your Brand Character

Stories are universal to the human experience. They have the unique ability to capture the imagination; they can entertain and educate, while at the same time inspire vast numbers of people around the world from generation to generation. Full Story: Forbes

A Simple Framework For A Solid Economic Development Brand

Did you know that Austin, Texas, has two slogans? There’s the official slogan, “The Live Music Capital of the World.” Full Story: Forbes

4 Reasons why you Should use Your Own Branding On Gifts

Your goal, whether you’re a small business or a giant company, is the same: to keep your brand current and maintain client engagement. Full Story: Influencive

How to develop a killer logo strategy

Get your logo strategy spot on before designing your new logo. Full Story: Creative Bloq

3 Ways a Strong Brand Identity Can Lead to Greater Success for Your Small Business

A strong brand identity has the power to elevate and position a company in a way that can yield greater success. Full Story: Entrepreneur

The 10 Best Graphic Design Color Trends of 2021

Captivate your audience, and use these trendy color palettes in your next design. Full Story: MakeUseOf

Why Your Brand Positioning Matters

Things have changed for everyone over the past 15 months. For my business, Covid was the second wave of major shifts that came over a two-year period. Full Story: Forbes